Description
Willro Reviews connects your WordPress site to Willro — a next-generation review platform where real customers share their experiences through text, images, and videos.
In today’s competitive e-commerce landscape, buyers look for social proof before they buy. Willro helps you showcase authentic customer feedback right on your website using a shortcode, an Elementor widget, or a Gutenberg block.
WooCommerce Compatibility
You can embed Willro Reviews anywhere on your site — including WooCommerce pages — by placing the [willro_reviews] shortcode where you want the reviews section to appear.
You need a Willro business account to use this plugin.
✨ Key Features
- 📝 Text, Image & Video Reviews — Display rich media reviews from your Willro business profile including text, photos, and video reviews.
- 🎨 3 Beautiful Templates — Choose from 3 professionally designed display templates. Template 3 is dedicated to video reviews.
- ⭐ Rating Filter — Show reviews filtered by star rating (1–5 stars or all).
- 🏆 Willro Score — Display your overall Willro business score directly on your review sections.
- 🔃 Sort Options — Sort reviews by latest, highest rating, or lowest rating.
- 📦 Shortcode Support — Embed reviews anywhere on your site using a simple shortcode.
- 🧩 Elementor Widget — Drag and drop reviews directly in Elementor with visual controls.
- ⚡ Gutenberg Block — Add reviews in the WordPress block editor with ease.
- 🔒 Secure API Connection — All data is fetched securely over HTTPS using your Willro API key.
- 🏷️ Willro Attribution — Optionally display the Willro logo/attribution in your review section.
- 🚀 Lightweight & Fast — Minimal footprint, built for performance.
🚀 How It Works
- Sign up or log in at Willro
- Get your API key from your Willro business dashboard
- Install and activate this plugin
- Go to Willro Reviews Settings and enter your API key
- Click Test Connection to verify your key
- Add
[willro_reviews]to any page, post, or widget area - Or use the Willro Reviews widget in Elementor / block in Gutenberg
📌 Shortcode Usage
Basic:
[willro_reviews]
With options:
[willro_reviews template=”2″ limit=”10″ rating=”5″ sortType=”latest” mediaType=”IMAGE”]
All Shortcode Parameters:
Parameter
Default
Options
Description
template
1
1, 2, 3
Display template (Template 3 = video only)
limit
10
1–50
Number of reviews to show
page
1
Any number
Page number for pagination
rating
(all)
1, 2, 3, 4, 5
Filter by star rating
sortType
(default)
latest, highest, lowest
Sort order
mediaType
(all)
IMAGE, VIDEO
Filter by media type
Examples:
Show 5 top-rated image reviews using template 2:
[willro_reviews template=”2″ limit=”5″ rating=”5″ mediaType=”IMAGE”]
Show latest video reviews using template 3:
[willro_reviews template=”3″ sortType=”latest”]
🌟 About Willro
Willro is built around one idea: authenticity. Unlike traditional review platforms, Willro lets customers express their opinions through text, images, and videos — giving feedback that feels personal, relatable, and trustworthy.
With Willro, businesses don’t just collect ratings — they build real connections, earn genuine trust, and grow through honest customer feedback.
👉 Learn more at www.willro.com
External Services
This plugin connects to the Willro API (https://prod.willro.com/api/v1/integration/business-api) to fetch and display your business reviews and related business information.
What data is sent and when:
- When a page with the Willro Reviews shortcode, block, or Elementor widget loads, your server sends a request to the Willro API including your API key (in request headers) and query parameters such as
limit,page,mediaType,rating, andsortType. - When you click “Test Connection” in plugin settings, a request is sent to the Willro API to verify your API key and retrieve your connected business name.
- Review images and videos may be loaded directly by the visitor’s browser from media URLs returned by the Willro API.
Service provider information:
- Website: https://www.willro.com
- Terms of Service: https://www.willro.com/terms-and-conditions
- Privacy Policy: https://www.willro.com/privacy-policy
Screenshots
All Reviews 
Reviews with Rating 
Video Reviews 
Plugin settings page — API key and connection test 
Elementor widget settings
Blocks
This plugin provides 1 block.
- Willro Reviews
Installation
✅ Automatic Installation (Recommended)
- Go to your WordPress dashboard
- Navigate to Plugins Add New
- Search for Willro Reviews
- Click Install Now, then Activate
📁 Manual Installation
- Download the plugin ZIP file
- Go to Plugins Add New Upload Plugin
- Upload the ZIP file and click Install Now
- Activate through the Plugins menu
⚙️ Setup After Activation
- Go to Willro Reviews in your WordPress admin sidebar
- Enter your Willro API key
- Click Save, then click Test Connection to verify
- Add
[willro_reviews]to any page or post - Or use the Elementor widget / Gutenberg block
FAQ
-
Do I need a Willro account?
-
Yes. You need a Willro business account to get your API key. Sign up for free at www.willro.com.
-
Where do I find my API key?
-
Log in to your Willro business dashboard and navigate to the API/Integration section to generate your API key.
-
Is this plugin free?
-
Yes, the plugin is completely free. Your Willro subscription plan may determine the number of reviews accessible via the API.
-
How many templates are available?
-
There are 3 templates:
- All Reviews
- Reviews with Rating
- Video Reviews (automatically filters for video content)
-
Does it work with Elementor?
-
Yes! The plugin includes a dedicated Elementor widget. In Elementor, search for “Willro Reviews” in the widget panel and drag it onto your page.
-
Does it work with the Gutenberg block editor?
-
Yes! A Gutenberg block is included. In the block editor, search for “Willro Reviews” to add the block to any page or post.
-
Can I use this on WooCommerce product pages?
-
Yes. Add the
[willro_reviews]shortcode to your WooCommerce product template, product description, or any section where shortcodes are supported to display your Willro reviews. -
Can customers record video reviews directly from mobile devices?
-
Yes. Customers can record or upload video reviews through the Willro platform using a smartphone or desktop browser. This plugin displays those Willro text/image/video reviews on your WordPress site.
-
Can I show only video reviews?
-
Yes! Use template 3, which automatically displays video reviews:
[willro_reviews template=”3″]Or set
mediaType="VIDEO"in any template:
[willro_reviews mediaType=”VIDEO”] -
Can I filter by star rating?
-
Yes. Use the
ratingparameter in the shortcode:
[willro_reviews rating=”5″] — shows only 5-star reviews. -
How many reviews can I display at once?
-
You can display between 1 and 50 reviews per instance using the
limitparameter. -
Is my API key stored securely?
-
Yes. Your API key is stored securely in the WordPress database using the standard WordPress options API and is only transmitted to the Willro API over HTTPS.
-
Can I show the Willro attribution/logo?
-
Yes. In the plugin settings, enable the “Show attribution” option to display the Willro logo in your review section.
-
What is the Willro Score?
-
The Willro Score is your overall business rating score from the Willro platform. It is now displayed directly in all review templates so visitors can instantly see your business reputation.
Reviews
Contributors & Developers
“Willro Reviews” is open source software. The following people have contributed to this plugin.
Contributors
Translate “Willro Reviews” into your language.
Interested in development?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Changelog
1.1.0
- Updated: Plugin title for clearer WooCommerce + video reviews positioning
- Updated: Plugin readme tags, description, and FAQ content
- Fixed: Plugin Directory banner/icon sizes for consistent display
1.0.7
- Fixed: Filter AJAX failing for logged-out users on some sites (Invalid request)
1.0.6
- Fixed: Elementor review stars hover color (SVG class sanitization)
- Fixed: Prevent JS error when SVG background element missing
1.0.5
- Improved: Elementor SVG arrow icon fill color customization
- Improved: Media reviews now display a shorter preview (30 characters) for better layout consistency
- Minor UI improvements
1.0.4
- Update adds verified author badges
- Improved performance
- Minor UI improvements
1.0.1
- Fixed: Elementor widget template loading issue
- Added: Willro Score now visible in all review templates
1.0.0
- Initial release
- Shortcode
[willro_reviews]with full parameter support - Elementor widget with visual controls
- Gutenberg block support
- 3 display templates (text/image/video)
- Rating filter (1–5 stars)
- Sort by latest, highest, or lowest rating
- Media type filter (image/video/all)
- Secure Willro API integration
- Test Connection feature in settings
- Optional Willro attribution display