Title: Postalion – Newsletter, Email Marketing & Automation Author: Alex Gurghis Published: miz Here 8, 2026 Last modified: miz Here 26, 2026 --- Search plugins ![](https://ps.w.org/postalion/assets/banner-772x250.png?rev=3762778) ![](https://ps.w.org/postalion/assets/icon.svg?rev=3734459) # Postalion – Newsletter, Email Marketing & Automation By [Alex Gurghis](https://profiles.wordpress.org/agurghis/) [Download](https://downloads.wordpress.org/plugin/postalion.1.10.3.zip) [Live Preview](https://bre.wordpress.org/plugins/postalion/?preview=1) * [Details](https://bre.wordpress.org/plugins/postalion/#description) * [Reviews](https://bre.wordpress.org/plugins/postalion/#reviews) * [Installation](https://bre.wordpress.org/plugins/postalion/#installation) * [Development](https://bre.wordpress.org/plugins/postalion/#developers) [Support](https://wordpress.org/support/plugin/postalion/) ## Description **Postalion is a complete newsletter plugin that runs on your own site.** People sign up through a form, a block, a popup or a box in the forms you already use. You write in a composer made for email, pick one of twelve templates, and Postalion sends in the background, a batch at a time, keeping a record of every email. Your list stays in your WordPress database. All of it is free: **no limit on subscribers or sends, no account to create, no logo in your emails, no requests to outside servers unless you turn on an optional spam check.** Try it now with the **Live Preview** button above, or see it with real content on [postalion.fantasythemes.net](https://postalion.fantasythemes.net/). For shops and larger lists there is [Postalion Pro](https://postalion.fantasythemes.net/pro/), a separate add-on with email sequences, visual automations, segments by behaviour, WooCommerce automations and one-time coupons, a drag-and-drop builder with templates, A/B subject lines, bounce handling and a REST API with webhooks. The one-minute tour: #### Why Postalion * **No limits.** Unlimited subscribers, lists and sends. Nothing to unlock. * **Your list stays yours.** Subscribers live in your own database. Nothing is sent to us or to anyone else. * **Mail that arrives.** SMTP built in with a test button, or the mail plugin you already use. * **Readers stay in charge.** Double opt-in, one-click unsubscribe, and a preferences page linked from every email. * **Looked after.** Tested before every release, improved every few weeks, support answered on the forum. See the [changelog](https://postalion.fantasythemes.net/changelog/) and the [roadmap](https://postalion.fantasythemes.net/roadmap/). Coming from another service? [Importing from Mailchimp](https://postalion.fantasythemes.net/docs/import-and-export/#mailchimp)· [Switching from MailPoet](https://postalion.fantasythemes.net/switch-from-mailpoet/)· [Switching from Newsletter](https://postalion.fantasythemes.net/switch-from-newsletter/). #### Write * A composer made for email, with blocks mail clients understand: headline, button, two columns, image and text, note, divider, spacer, social links * **Twelve templates**: Classic, Letter, Bulletin, Announcement, Card, Modern, and for particular kinds of sites Programme (venues, festivals, courses), Shop( products and prices), School (schools, parishes, associations), Tech (software and product updates), Garden (gardens, nurseries, farms) and Café (cafés, restaurants, bakeries). [See all twelve](https://postalion.fantasythemes.net/templates/) * Personal details in the text: `{first_name}`, the subscriber’s email, any custom field such as `{city}`, the site name and address * Preview on desktop and phone, and a test email to yourself * A web version of every newsletter (“View in browser”) and a public archive of the ones you sent * Your site logo on top, or the site name when there is no logo [How the composer and the templates work](https://postalion.fantasythemes.net/docs/newsletters-and-templates/), with pictures. #### Send * Background sending in batches: the first batch at once, the rest through WP-Cron * Batch size and pause are yours to set (default: 10 emails every 5 seconds) * Send now or schedule a date and time * Live progress, with stop and resume; an interrupted send continues where it stopped and nobody gets the same email twice * **Resend to people who did not open**: one click makes a draft for exactly them #### Mail server (optional) Out of the box the emails go through the mail function of WordPress, so whatever your host or your mail plugin set up keeps working. If nothing is set up, enter an SMTP server under Settings: your own, or a sending service such as Brevo, Amazon SES, Mailgun, Postmark or SendGrid. A button tries the settings before you save them, the password is stored encrypted, and a switch can route all the mail of the site through the same server. No second plugin needed. [Sending, batches and the SMTP setup](https://postalion.fantasythemes.net/docs/sending-and-smtp/) #### Grow * Sign-up form as a block or a shortcode, with double opt-in * **The form under every post**, where readers who finished one are most likely to want the next * **A sign-up popup**: in the middle of the page or as a corner panel; after a delay, half-way down the page, or when the visitor is about to leave; once closed it stays away * **Page builders**: the form as a native element in Elementor, Beaver Builder, Bricks and Divi * **Sign-up checkboxes in the forms you already have**: registration, comments, the WooCommerce checkout, Contact Form 7, WPForms, Fluent Forms, Gravity Forms, Ninja Forms, Formidable, Forminator and Elementor Pro forms * **Spam protection**: a hidden trap field and a rate limit on every form; optionally refuse throwaway inboxes, block domains, check sign-ups with Akismet, or add Cloudflare Turnstile * **Lists, tags and custom fields**: group people, label them, keep details about them; filter, send to a list or a tag, use the details in emails * **WooCommerce**: a box at the checkout, a Customer tag and last-order fields for buyers who subscribed, new-product emails * CSV import and export; **import from Mailchimp** (its export zip, with tags, fields, sign-up dates and unsubscribes); **one-click imports from MailPoet and from Newsletter**, with lists, fields and statuses * The users of your site are subscribers too, and can opt out from their profile * Search, filters and bulk actions [Sign-up forms, popup and checkboxes](https://postalion.fantasythemes.net/docs/sign-up-forms/)· [Lists](https://postalion.fantasythemes.net/docs/lists/) · [Tags and custom fields](https://postalion.fantasythemes.net/docs/tags-and-custom-fields/)· [Import and export](https://postalion.fantasythemes.net/docs/import-and-export/) #### Automatic emails (optional) * A welcome email once someone is confirmed * Each new post as a newsletter, to everyone, to lists or to a tag, limited to the categories you pick * A digest of new posts: daily, weekly or monthly, at the hour you choose, only when there is something new * An email to you for each new subscriber, if you want one [Automatic emails](https://postalion.fantasythemes.net/docs/automatic-emails/) #### Statistics (optional, off by default) * Opens and clicks per newsletter, with the links that were clicked * Counted on your own site; nothing is sent anywhere else * **Campaign tags (UTM)** on the links, so Google Analytics, Matomo or Umami show the visits each newsletter brought * **The last 30 days** on the dashboard: who joined, who left, and why they said they left * **Subscribers who stopped opening**: find them and unsubscribe them in one go, to keep your delivery healthy [Statistics](https://postalion.fantasythemes.net/docs/statistics/) #### Keep track * Email log: every email with its recipient, date and result, and a preview of the email as that person received it * Activity log: sign-ups, confirmations, preference changes, unsubscribes (with the reason, when given), imports and sends * System log for errors and warnings, cleaned up automatically after a period you choose #### Respect * An unsubscribe link in every email, plus one-click unsubscribe for mail clients that support it (List-Unsubscribe-Post) * **A preferences page** in every email: the reader edits their name and details, picks their lists, or leaves; no account, no password * An optional question when someone leaves, so you learn why * No tracking pixels and no rewritten links unless you turn statistics on * Supports the WordPress tools for exporting and erasing personal data * No telemetry and no external requests [Privacy and GDPR](https://postalion.fantasythemes.net/docs/privacy-and-gdpr/) #### Languages English and Romanian ship with the plugin. Spanish is being translated by volunteers on translate.wordpress.org, where you can help with your language too. #### Shortcodes * `[postalion_form]` – sign-up form. Attributes: `title`, `description`, `button_text`,` show_name="false"`, `list="slug"`, `tags="slug"`, `fields="city,company"`, `class`. In the block editor, use the “Postalion sign-up form” block instead. * `[postalion_unsubscribe]` – unsubscribe form. * `[postalion_subscriber_count]` – number of people on your list. * `[postalion_archive]` – the newsletters you sent, each with its web version. Attributes: `limit`, `lists="slug"`. #### For developers ``` postalion_subscribe( $email, $args ) subscribes an address from your own code, the way the form does. Filters and actions: `postalion_templates`, `postalion_logo_url`, `postalion_newsletter_recipients`, `postalion_email_content`, `postalion_email_sent`, `postalion_subscriber_subscribed`, `postalion_subscriber_confirmed`, `postalion_subscriber_tagged`, `postalion_subscriber_untagged`, `postalion_order_recorded`, `postalion_notify_post`, `postalion_digest_include_post`, `postalion_digest_content`, `postalion_post_newsletter_content`, `postalion_show_popup`, `postalion_form_after_post`, `postalion_signup_spam_check`, `postalion_utm_values`, `postalion_admin_menu`, `postalion_dashboard_cards`, and for new audience types `postalion_audience_types`, `postalion_audience_emails`, `postalion_describe_audience`, `postalion_compose_audience`, `postalion_settings_audience`. Documentation at [postalion.fantasythemes.net/docs/developers](https://postalion.fantasythemes.net/docs/developers/). ``` #### Postalion Pro (add-on) Postalion Pro is a separate plugin for shops and larger lists: * **Email sequences**: a series of emails started by a sign-up, a tag, an order, a cart left behind or a quiet customer, days apart, written in the same composer. [How sequences work](https://postalion.fantasythemes.net/docs/pro-sequences/) * **Segments by behaviour**: opened, clicked, bought, went quiet; counted fresh every time you send. [Segments](https://postalion.fantasythemes.net/docs/pro-segments/) * **WooCommerce automations**: abandoned cart with a link that rebuilds the cart, after-the-order series, win-back. [Shop automations](https://postalion.fantasythemes.net/docs/pro-shop-automations/) * **Drag-and-drop builder**: an email built from blocks, dragged into place and edited where they stand. [The builder](https://postalion.fantasythemes.net/docs/pro-builder/) * **A/B subject lines**: two subjects on a test group, the winner to everyone else. [The subject test](https://postalion.fantasythemes.net/docs/pro-ab-test/) * **Priority support** from the author, within one working day Pro is built on the hooks of this plugin. The free plugin is complete on its own and keeps every feature; Pro adds, it never takes away. Prices, documentation and a 14-day money-back guarantee at [postalion.fantasythemes.net/pro](https://postalion.fantasythemes.net/pro/). ### External services Postalion works on your own site and calls no outside service on its own. Two optional spam checks, both off until you turn them on under **Settings Subscribing**, use one: **Cloudflare Turnstile** (a privacy-friendly alternative to a CAPTCHA). When you enter Turnstile keys, pages with a Postalion form load Cloudflare’s script from challenges.cloudflare.com, which checks in the visitor’s browser that they are a person. On sign-up, the token from that check and the visitor’s IP address are sent to Cloudflare’s verification address (challenges.cloudflare.com/turnstile/v0/siteverify) to confirm it. Cloudflare’s [terms of service](https://www.cloudflare.com/website-terms/) and [privacy policy](https://www.cloudflare.com/privacypolicy/) apply; see also the [Turnstile privacy addendum](https://www.cloudflare.com/turnstile-privacy-policy/). **Akismet** (by Automattic). When the Akismet plugin is installed and connected and you tick the Akismet check, each sign-up’s email address, name, IP address, browser user agent and page address are sent to Akismet through the Akismet plugin, to judge whether it is spam. Akismet’s [terms of service](https://akismet.com/tos/) and [privacy policy](https://automattic.com/privacy/) apply. Your newsletters themselves leave through your site’s mail setup: WordPress’s own mail function or the SMTP server you enter, which you choose and which has its own terms. ## Screenshots [⌊Newsletters from your own WordPress: the composer and an email on a phone. No subscriber limits, no sending limits, no logo in your emails, no account.⌉⌊Newsletters from your own WordPress: the composer and an email on a phone. No subscriber limits, no sending limits, no logo in your emails, no account.⌉[ Newsletters from your own WordPress: the composer and an email on a phone. No subscriber limits, no sending limits, no logo in your emails, no account. [⌊Write it like a letter: blocks made for email clients, personal details filled in for each reader, a preview on a phone.⌉⌊Write it like a letter: blocks made for email clients, personal details filled in for each reader, a preview on a phone.⌉[ Write it like a letter: blocks made for email clients, personal details filled in for each reader, a preview on a phone. [⌊Twelve templates ready on day one: Classic, Letter, Bulletin, Announcement, Card, Programme, Shop, School, Modern, Tech, Garden, Café.⌉⌊Twelve templates ready on day one: Classic, Letter, Bulletin, Announcement, Card, Programme, Shop, School, Modern, Tech, Garden, Café.⌉[ Twelve templates ready on day one: Classic, Letter, Bulletin, Announcement, Card, Programme, Shop, School, Modern, Tech, Garden, Café. [⌊Lists, tags and custom fields, and the Subscribers screen with filters and bulk actions.⌉⌊Lists, tags and custom fields, and the Subscribers screen with filters and bulk actions.⌉[ Lists, tags and custom fields, and the Subscribers screen with filters and bulk actions. [⌊A sign-up form on a page of the site; the same form as a block, shortcode, popup, page-builder element or checkbox in other forms.⌉⌊A sign-up form on a page of the site; the same form as a block, shortcode, popup, page-builder element or checkbox in other forms.⌉[ A sign-up form on a page of the site; the same form as a block, shortcode, popup, page-builder element or checkbox in other forms. [⌊Background sending, batch by batch, and the email log with a preview of every email.⌉⌊Background sending, batch by batch, and the email log with a preview of every email.⌉[ Background sending, batch by batch, and the email log with a preview of every email. [⌊The sending method: the mail of your site, or an SMTP server or sending service, with a test button.⌉⌊The sending method: the mail of your site, or an SMTP server or sending service, with a test button.⌉[ The sending method: the mail of your site, or an SMTP server or sending service, with a test button. [⌊Automatic emails: a welcome email, each new post as a newsletter, and a digest of new posts.⌉⌊Automatic emails: a welcome email, each new post as a newsletter, and a digest of new posts.⌉[ Automatic emails: a welcome email, each new post as a newsletter, and a digest of new posts. [⌊The report of a newsletter: delivered, opened, clicked, and the links people clicked.⌉⌊ The report of a newsletter: delivered, opened, clicked, and the links people clicked .⌉[ The report of a newsletter: delivered, opened, clicked, and the links people clicked. [⌊The preferences page a reader opens from any email: name, details and lists, or unsubscribe from everything.⌉⌊The preferences page a reader opens from any email: name, details and lists, or unsubscribe from everything.⌉[ The preferences page a reader opens from any email: name, details and lists, or unsubscribe from everything. [⌊WooCommerce: buyers who subscribed get a Customer tag and last-order fields; the Shop template for product emails.⌉⌊WooCommerce: buyers who subscribed get a Customer tag and last-order fields; the Shop template for product emails.⌉[ WooCommerce: buyers who subscribed get a Customer tag and last-order fields; the Shop template for product emails. [⌊The web version of a newsletter, opened from "View in browser"; imports from Mailchimp, MailPoet and Newsletter, CSV in and out.⌉⌊The web version of a newsletter, opened from "View in browser"; imports from Mailchimp, MailPoet and Newsletter, CSV in and out.⌉[ The web version of a newsletter, opened from “View in browser”; imports from Mailchimp, MailPoet and Newsletter, CSV in and out. [⌊Spam protection: throwaway inboxes refused, blocked domains, Akismet, Cloudflare Turnstile; the form under every post; the popup in the corner or at the exit.⌉⌊Spam protection: throwaway inboxes refused, blocked domains, Akismet, Cloudflare Turnstile; the form under every post; the popup in the corner or at the exit.⌉[ Spam protection: throwaway inboxes refused, blocked domains, Akismet, Cloudflare Turnstile; the form under every post; the popup in the corner or at the exit. [⌊The last 30 days on the dashboard: who joined, who left, and why; campaign tags for your analytics; one click unsubscribes the people who stopped opening.⌉⌊The last 30 days on the dashboard: who joined, who left, and why; campaign tags for your analytics; one click unsubscribes the people who stopped opening.⌉[ The last 30 days on the dashboard: who joined, who left, and why; campaign tags for your analytics; one click unsubscribes the people who stopped opening. ## Blocks This plugin provides 1 block. * Postalion sign-up form A newsletter sign-up form. Visitors who subscribe join the list you choose. ## Installation 1. Install Postalion from the Plugins screen, or upload the `postalion` folder to `/ wp-content/plugins/`. 2. Activate it. 3. The Postalion dashboard opens. Its first step sends you a test email; check the sender name and address under **Postalion Settings**. 4. Add the Postalion sign-up block (or `[postalion_form]`, or the element in your page builder) to a page so visitors can sign up, or import your list under **Postalion Subscribers**, from MailPoet or from Newsletter. 5. Write your first newsletter under **Postalion Newsletters**. For reliable delivery, enter an SMTP server or a sending service under **Postalion Settings Sending method** and press “Send test”. If you already use a mail plugin( WP Mail SMTP, FluentSMTP, Post SMTP), keep it: Postalion goes through it automatically. Step by step, with pictures: [Getting started](https://postalion.fantasythemes.net/docs/getting-started/). As a 90-second video: [Your first newsletter in WordPress](https://youtu.be/JE-lgC2rF-s). All the short how-to videos: [video tutorials](https://postalion.fantasythemes.net/videos/). ## FAQ ### Is it really free, with no limits? Yes. Every feature described above is in the free plugin, with no cap on subscribers, lists or sends, and no logo in your emails. The only limits are those of your host or mail service. Postalion Pro is a separate add-on with extra features; it does not unlock anything in the free plugin. ### What is Postalion Pro, and do I need it? Pro is a second plugin, installed next to this one, for shops and larger lists: email sequences, segments by behaviour, WooCommerce automations (abandoned cart, after-the-order series, win-back) and priority support. Most sites do not need it: newsletters, forms, lists, automatic emails and statistics are all in the free plugin. Pro is paid yearly through Freemius, with fourteen days money back; removing it leaves your list and newsletters untouched. Details at [postalion.fantasythemes.net/pro](https://postalion.fantasythemes.net/pro/). ### How are the emails sent? Through the standard `wp_mail()` function, or through an SMTP server you enter under Settings Sending method. On most hosts the mail function works for a small list; for reliable delivery use a sending service such as Brevo, Amazon SES, Mailgun or Postmark, since the mail servers of shared hosting are often blocklisted. A mail plugin you already have keeps working: Postalion goes through it. Video: [setting up SMTP with Brevo](https://youtu.be/Wbu7KrA6zGA). ### How many emails can I send? As many as your host or mail service allows. Postalion does not count. Set the batch size and the pause between batches under **Postalion Settings** to stay inside their limits. ### Do I need a cron job? No. Sending runs on WP-Cron, which WordPress triggers when someone visits the site. On a site with very little traffic, a real cron job for `wp-cron.php` keeps batches and scheduled newsletters on time. ### What happens when someone clicks the unsubscribe link? They see a short page asking them to confirm, and one click on the button unsubscribes them. The link itself does not unsubscribe, so mail scanners that open links cannot remove people by accident. Mail clients with a built-in unsubscribe button unsubscribe at once. Next to it, “Your preferences” lets people change their lists and details instead of leaving. ### Does it help with GDPR? It gives you the tools: double opt-in (on by default), an unsubscribe link and a preferences page in every email, support for the WordPress personal data export and erase requests, and automatic deletion of old log entries. Statistics are off by default; when you turn them on, opens and clicks are counted on your own site and the privacy policy guide tells you what to mention. No data leaves your site except the emails you send. What you send, and to whom, remains your responsibility. ### Can I import my existing subscribers? Yes. From a CSV file under **Postalion Subscribers Import CSV**: the file needs an email column; names, lists, tags and custom fields are optional. Addresses already on the list are skipped, and people who unsubscribed stay unsubscribed. Coming from Mailchimp? Export your audience there (Audience Export audience), then upload the zip under **Postalion Subscribers Import from Mailchimp**. You choose where each column goes; tags, custom fields and sign-up dates come over, people who unsubscribed stay unsubscribed, and bounced addresses stay behind. Video: [moving a Mailchimp list to WordPress](https://youtu.be/MO53TtQHguc). Coming from MailPoet or from Newsletter (The Newsletter Plugin)? If it is installed on the same site, **Postalion Settings** offers a one-click import of its subscribers with their names, lists, custom fields, statuses and sign-up dates. Nothing in the other plugin is changed, so you can compare the two before removing it. Only import people who agreed to receive email from you. ### Does it work with WooCommerce? Yes. A sign-up box at the checkout (ticked or not, your choice), a Customer tag and “last order” fields for buyers who subscribed, so you can write to customers only, and new products sent out like posts. Abandoned-cart and after-the-order emails are part of Postalion Pro. ### Does it work with my page builder? The sign-up form is a native element in Elementor, Beaver Builder, Bricks and Divi, with the same options as the block. Everywhere else, the `[postalion_form]` shortcode works. ### Can I change the look of the sign-up form? The form takes the font of your theme. Three CSS custom properties change the rest:`-- postalion-accent`, `--postalion-accent-text` and `--postalion-radius`, set on `. postalion-subscription-form`. ### Can I add my own email template? Yes, with the `postalion_templates` filter: register a name, a description and the path to an HTML file that contains `{content}`. ### Is it translation ready? Yes. Every text in the plugin, including the footer of the emails, can be translated. Romanian ships with the plugin; other languages come through translate.wordpress. org. ### Can I have more than one list? Yes. Create lists under **Postalion Lists & tags**. Each sign-up form, block or checkbox can fill a particular list, and when you write a newsletter you choose everyone, some lists, people with a tag, or only the users of the site. Unsubscribing always covers every list; readers can pick their lists on the preferences page. Video: [lists, tags and custom fields](https://youtu.be/HbfIucrseYw). ### Where is the data stored, and how do I remove it? In thirteen tables in your WordPress database. Deleting the plugin keeps the data unless you turn on **Delete all data when the plugin is deleted** under Settings. ### Where do I get help? On the [support forum](https://wordpress.org/support/plugin/postalion/), answered by the author, in the [documentation](https://postalion.fantasythemes.net/docs/), and in short [video tutorials](https://postalion.fantasythemes.net/videos/). ## Reviews ![](https://secure.gravatar.com/avatar/18027f69cd3d3ce6a6de30db2d4968e6733f45fd487348752159303ee787b263? s=60&d=retro&r=g) ### 󠀁[Clean, powerful, and privacy-focused newsletter plugin!](https://wordpress.org/support/topic/clean-powerful-and-privacy-focused-newsletter-plugin/)󠁿 [Sergiu P.](https://profiles.wordpress.org/spadmin003/) miz Here 9, 2026 1 reply Postalion is an absolute gem. What I love most about it is that it keeps everything inside your own WordPress database—no external third-party servers, no forced tracking pixels, and no hidden limitations. The background batch-sending works smoothly, the UI is modern and fits right into WordPress, and the template blocks make drafting gorgeous newsletters a breeze. Highly recommended for anyone looking for a reliable, self-hosted newsletter solution! [ Read all 1 review ](https://wordpress.org/support/plugin/postalion/reviews/) ## Contributors & Developers “Postalion – Newsletter, Email Marketing & Automation” is open source software. The following people have contributed to this plugin. Contributors * [ Alex Gurghis ](https://profiles.wordpress.org/agurghis/) “Postalion – Newsletter, Email Marketing & Automation” has been translated into 1 locale. Thank you to [the translators](https://translate.wordpress.org/projects/wp-plugins/postalion/contributors) for their contributions. [Translate “Postalion – Newsletter, Email Marketing & Automation” into your language.](https://translate.wordpress.org/projects/wp-plugins/postalion) ### Interested in development? [Browse the code](https://plugins.trac.wordpress.org/browser/postalion/), check out the [SVN repository](https://plugins.svn.wordpress.org/postalion/), or subscribe to the [development log](https://plugins.trac.wordpress.org/log/postalion/) by [RSS](https://plugins.trac.wordpress.org/log/postalion/?limit=100&mode=stop_on_copy&format=rss). ## Changelog #### 1.10.3 * For add-ons: a postalion_preview_content filter lets them show sample values in the newsletter preview (Postalion Pro uses it to show a sample coupon code instead of {coupon}). #### 1.10.2 * Fixed: on a new site, turning on the digest and choosing its day and hour in the same save could send a digest straight away. The first save now starts the schedule like any later change, so nothing goes out by surprise. * Fixed: the corner sign-up panel ran off the right edge of the screen in themes that do not set box-sizing (Twenty Twenty-Five among them), and the centred popup came out wider than set. The popup title also keeps clear of the close button. * Form sign-ups (WPForms, Contact Form 7 and the others): a single “Name” field is split into first and last name, so {first_name} reads “Rosa”, not “Rosa Novak”. * Mailchimp import: columns nobody filled in are left out instead of becoming empty custom fields. * MailPoet import: empty lists, such as MailPoet’s default one, are offered unticked. * Video tutorials: a link in the Getting started card, and short videos linked from this readme. #### 1.10.1 * Fixed: the newsletter preview showed {first_name}, {last_name} and custom fields as they were typed. It now fills them with your own details, the way a sent email fills them for each reader. #### 1.10.0 * Import from Mailchimp (Subscribers Import from Mailchimp): upload the zip from Audience Export audience as it is. Postalion shows every column with examples and a first guess; you choose where each goes (name, tags, an existing custom field, a new one, or nowhere). Subscribed people join the lists you pick with their Mailchimp tags and the date they signed up; people who unsubscribed come over as unsubscribed (and anyone already here who left Mailchimp is unsubscribed too); bounced (“cleaned”) addresses stay behind. The upload waits in a private folder and is deleted after the import. * Four new templates, twelve in all: Modern (big black headlines, a thick rule; for studios and makers), Tech (dark header with a blue line, code-friendly; for software and product updates), Garden (soft greens, rounded corners; for gardens, nurseries, farms) and Café (cream paper, terracotta header, italic serif; for cafés, restaurants, bakeries). * Buttons added with the Button block now take the template’s own colour where the template has one (Shop, Modern, Tech, Garden, Café). Before, the email kept the button dark although the template asked otherwise. * Fixed: the “Close” tooltip of the preview window showed behind the window. * The CSV import reads tags written the Mailchimp way (“VIP”,”Customer”) without the quotes. * The readme lists the two optional outside services (Cloudflare Turnstile, Akismet): what is sent, when, and their terms. * For add-ons: an action after every activity entry (postalion_activity), which Postalion Pro 1.2 uses for its unsubscribe and newsletter-sent webhooks; every Postalion Pro screen gets the admin styles. #### 1.9.0 * Spam protection for the sign-up forms, under Settings Subscribing: refuse throwaway inboxes (on by default), block domains of your choice, check sign-ups with Akismet when it is installed, or add Cloudflare Turnstile under every form. The hidden trap field and the rate limit stay. * The sign-up form under every post (Settings Form under posts): title, text, button, list and post types of your choice; posts that already have a form are left alone. * The popup can be a corner panel instead of a centred box, and can appear after a delay, half-way down the page or when the visitor is about to leave. * An email to you for each new subscriber, with their address, name and lists ( Settings Subscribing). * Campaign tags (UTM) on the links of newsletters, for Google Analytics, Matomo or Umami (Settings Statistics). The plugin’s own links are left alone. * Subscribers who stopped opening: Settings finds the people who received N newsletters in the last months and opened none, and unsubscribes them in one go, with an entry in the Activity log. * The unsubscribe page asks, optionally, why the person leaves; the answer shows in the Activity log and, counted, on the dashboard. * The dashboard shows the last 30 days: who joined and who left, day by day. * Sign-up checkboxes for Gravity Forms, Ninja Forms, Formidable Forms and Forminator, next to the existing ones. * New hooks: postalion_signup_spam_check, postalion_throwaway_domains, postalion_form_after_post, postalion_utm_values, postalion_ask_unsubscribe_reason. #### 1.8.0 * For add-ons: a send can hold part of its recipients back until the add-on releases them (queue status “held”; the five-minute monitor sends them anyway if nothing claims them), and a single delivery can get another subject line. New hooks: postalion_newsletter_queued, postalion_queue_subject, postalion_keep_held, postalion_newsletter_saved, postalion_newsletter_duplicated, postalion_newsletter_deleted, postalion_newsletter_stopped, postalion_compose_after_subject, postalion_compose_before_content, postalion_newsletter_report. Postalion Pro 1.1 uses them for its A/B subject test and its drag-and-drop builder. Nothing changes for sites without it. * The Postalion Pro screen lists the builder and A/B subject lines among the add- on’s features. #### 1.7.5 * Postalion Pro is out: the “Postalion Pro” screen now describes the add-on as released (sequences, segments, WooCommerce automations, priority support) with its prices, and a one-time note on the Postalion dashboard says so on sites that already send. The note stays on Postalion’s own screens, goes away with one click, and leaves by itself after a month. Nothing in the free plugin changes. * Every icon button in the tables (preview, duplicate, resend, delete and the rest) now shows its name on hover and on keyboard focus. #### 1.7.4 * The Mobile preview (Logs, composer, templates) now shows an email the way a phone mail app does: a card laid out for a desktop width shrinks to the screen and long links wrap, so emails sent before 1.7.3 no longer look cut off there. #### 1.7.3 * Fixed: the confirmation email (and the “already on the list” note) had a fixed width and was cut off on phones and in the Mobile preview in Logs. They now fit any screen. * Templates: a long link pasted into a newsletter wraps on phones instead of widening the email. #### 1.7.2 * Fixed: the form’s hidden anti-spam field was only moved off screen, so browser autofill could fill it in and a real sign-up was quietly dropped while the form said “check your inbox”. The field is now not rendered at all (bots still see it in the page source). * A sign-up stopped by the anti-spam field is now written to Logs > System with its address (at most once an hour per visitor), so you can see it. * Fixed: behind Cloudflare, the sign-up limit (10 an hour per visitor) counted Cloudflare’s addresses, so many visitors could share one limit. Postalion now uses the visitor’s address that Cloudflare passes on, only when the request really comes from Cloudflare. A postalion_client_ip filter covers other proxies. #### 1.7.1 * Fixed: a user of the site who signed up through a form (for example one with list=”…”) was told to check their inbox, but was not put on the list and received nothing. They now get a confirmation email and join the form’s list, tags and fields like any other visitor; the answer on the form is the same for everyone, so it does not reveal who has an account. * Someone already subscribed who signs up again receives a short “you are already on the list” email (at most once an hour) instead of nothing, and the Activity log shows it. * Unsubscribing a site user now also takes them off the lists they joined through a form; confirming a new sign-up turns newsletters back on for their account. * The form’s hidden anti-spam field has a name that browser autofill and password managers leave alone (an autofilled field made real sign-ups look like spam). #### 1.7.0 * Three more templates: Programme (venues, festivals, courses), Shop (products and prices) and School (schools, parishes, associations). Eight in all, picked per newsletter. * The digest and the new-post notification accept an add-on’s audience type (Postalion Pro’s segments), through the postalion_settings_audience action and the *_audience_ids options; a postalion_dashboard_cards action on the dashboard. No change for sites without the add-on. #### 1.6.0 * Preferences page: every email now carries a “Your preferences” link next to Unsubscribe, where a reader changes their name, their details and which lists they are on, instead of leaving altogether. * Resend to people who did not open: on a sent newsletter with statistics on, a new action makes a draft addressed only to the people who did not open it; change the subject line and send. * Hooks for add-ons: audience types (postalion_audience_types, postalion_audience_emails, postalion_describe_audience, postalion_compose_audience) and email links (postalion_email_action). They are what Postalion Pro uses; nothing changes for sites without it. #### 1.5.0 * Romanian translation shipped with the plugin (language packs from translate.wordpress. org take over when they exist). * Import from Newsletter (The Newsletter Plugin): subscribers, statuses, lists and custom fields come over in batches, like the MailPoet import, under Settings. * Digests and new-post notifications can be limited to categories (a “Culture” digest from a magazine’s culture section, subcategories included) and sent to everyone with a tag, not only to lists. * The sign-up form as a native element in Elementor, Beaver Builder, Bricks and Divi: drop it in, set the texts, the list, the tags and the custom fields, like the block. Other builders use their shortcode element with [postalion_form]. #### 1.4.0 * Tags: labels on subscribers (“customer”, “webinar 2026”, “VIP”). Put them on by hand or in bulk on the Subscribers screen, from a form ([postalion_form tags =”webinar”] or the block’s Tags setting), from a “tags” column in a CSV import, or from code. Filter subscribers by tag, and send a newsletter to everyone who carries a tag. * Custom fields: company, city, birthday, plan, anything you need to keep about a subscriber. Text, number, date or a choice from a list. Ask for them in a form( fields=”company, city”), import them from CSV columns, see them in the export, and use them in emails as {company}. * New email variables: {first_name}, {last_name} and one per custom field; an unknown value is left empty instead of showing the variable. * WooCommerce: with “Keep track of customers” on (Settings Shop), a paid order tags the buyer “Customer” and keeps two fields, “Last order” and “Orders”, if they are a subscriber. Write to customers only, or mention {last_order} in an email. Nobody is subscribed by a purchase. * The personal data export and erasure cover tags and custom fields. Lists, tags and fields are managed on one screen, Postalion Lists & tags. #### 1.3.0 * Sign-up checkboxes for WPForms and Fluent Forms, and for Elementor Pro forms ( beta): a ticked box subscribes the address from the form, with double opt-in if it is on. * Web version of every newsletter: a “View in browser” link in the footer opens it on your site, addressed to “there” and counting nothing. It can be turned off in Settings. * Public archive: the [postalion_archive] shortcode lists the newsletters sent to everyone (or to the lists you name), newest first. * Digest of new posts: every day, week or month, at the hour you choose, the posts published since the last digest go out as one newsletter, to everyone or to chosen lists. Nothing is sent when there is nothing new. A button sends you a test digest first. #### 1.2.2 * Fix: some unsubscribe links answered “This link does not work” (site users with a one-digit ID, subscribers with ID 1–9 or 1000–9999, and some addresses). The links now work, including the ones in emails that already went out. * Someone who unsubscribes while a newsletter is still going out no longer gets it from the batches that follow. #### 1.2.1 * A note on the dashboard asks for a review on WordPress.org once the first newsletter has gone out. It appears only on Postalion’s screens, and one answer makes it go away. #### 1.2.0 * Sending method: an SMTP server or a sending service can be set up in Settings, with a test button that tries the values before they are saved; the password is stored encrypted. Optionally the same server carries all the mail of the site. * Import from MailPoet: subscribers, lists, statuses and sign-up dates come over in batches, without changing anything in MailPoet. * After activation the dashboard opens and the first step sends the test email right there. * The dashboard shows the sending method and links to the changelog. #### 1.1.0 * Lists: group subscribers, fill a list from a form, send to chosen lists or to site users only. * Statistics, off by default: opens and clicks per newsletter, with the links clicked, counted on your own site. * Welcome email and new post notification, both optional. * The sign-up form as a block, with a live preview in the editor. * An optional sign-up popup. * Sign-up checkboxes for the registration form, comments, the WooCommerce checkout and Contact Form 7. * `postalion_subscribe()` for developers; new filters for the popup and the post notification. #### 1.0.0 * First release. ## Meta * Version **1.10.3** * Last updated **7 hours ago** * Active installations **100+** * WordPress version ** 5.8 or higher ** * Tested up to **7.1.3** * PHP version ** 7.4 or higher ** * Languages * [English (US)](https://wordpress.org/plugins/postalion/) and [Romanian](https://ro.wordpress.org/plugins/postalion/). * [Translate into your language](https://translate.wordpress.org/projects/wp-plugins/postalion) * Tags * [email automation](https://bre.wordpress.org/plugins/tags/email-automation/)[Email Marketing](https://bre.wordpress.org/plugins/tags/email-marketing/) [email subscription](https://bre.wordpress.org/plugins/tags/email-subscription/) [newsletter](https://bre.wordpress.org/plugins/tags/newsletter/) * [Advanced View](https://bre.wordpress.org/plugins/postalion/advanced/) ## Ratings 5 out of 5 stars. * [ 1 5-star review ](https://wordpress.org/support/plugin/postalion/reviews/?filter=5) * [ 0 4-star reviews ](https://wordpress.org/support/plugin/postalion/reviews/?filter=4) * [ 0 3-star reviews ](https://wordpress.org/support/plugin/postalion/reviews/?filter=3) * [ 0 2-star reviews ](https://wordpress.org/support/plugin/postalion/reviews/?filter=2) * [ 0 1-star reviews ](https://wordpress.org/support/plugin/postalion/reviews/?filter=1) [Your review](https://wordpress.org/support/plugin/postalion/reviews/#new-post) [See all reviews](https://wordpress.org/support/plugin/postalion/reviews/) ## Contributors * [ Alex Gurghis ](https://profiles.wordpress.org/agurghis/) ## Support Got something to say? 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